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Why choose Cover Direct? 

  • We are Canada’s most trusted direct life insurance provider* 
  • Easy to apply – You can get coverage with a quick and easy process1 
  • Exclusive to Cover Direct – Family Life Insurance is available exclusively from Cover Direct
  • No medicals or blood tests for approval – We only ask just a few health and lifestyle questions   
  • Get up to $1.5 million of coverage depending on your age  
  • Affordable coverage – Our protection starts from as little as $9.66 per month2
  • Optional extra coverage – We offer critical illness insurance and children’s coverage, so you can help prepare your family for whatever the future might hold
*

Based on ratings on multiple reviews platforms compared to direct competitors in 2022 and 2023. See coverdirect.ca/reviews for more details

1

Policy coverage, limitations and exclusions are subject to terms and conditions. 

2

For 32-year-old female non-smoker with age based premiums and $100,000 of coverage